ARTO

Bespoke Volumes. Curated Legacy.

An ARTO commission is the preservation of legacy in its most refined form—a handcrafted, museum-quality volume that tells the story of your collection with the care and artistry it deserves.

A Collaboration of Visionaries

Created by internationally awarded photographer Bill Pack and master designer Lionel Ferreira, ARTO is a union of two disciplines: sculptural photography and world-class design.

Every book is shaped by an intimate understanding of the vehicles, the vision, and the legacy it represents.

Beyond Documentation

ARTO is not a catalog. It is a curated narrative—blending image, design, and story into an enduring artifact.

Whether preserving a single marque, a lifetime of collecting, or the heritage of a museum or brand, each volume is conceived to stand as a permanent testament to passion and achievement.

Crafted to Endure

Every edition is produced with archival-grade materials, artisanal binding, and meticulous attention to detail.

These are heirlooms—built to be passed down, displayed, and treasured.

Your story is more than history—it is heritage.

If you are ready to transform your collection into an enduring work of art, we invite you to begin your ARTO commission.

Ready to Begin?

Schedule your private consultation and begin the journey of turning your car—or your collection—into timeless art.